After having a digital fashion week last February, this spring-summer 2022 collection has returned to a mostly live format. The guest list will be tighter this season due to the pandemic. We will see an improved urban style in the fashion show in 2022. Most of the shows will be in person this season, but they will also remain in a “hybrid” model. Since some brands stick to digital formats.
This will offer more flexibility to both brands and visitors. At the end of the day, we must adapt to the “new norm”. An interesting fact about this fashion week is that it has prioritized sustainability. By 2023, the brands that comply with ecological standards are the ones that may be chosen to be displayed in their capital.